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Following reputational damage from the crisis and more recent high-profile events, customer loyalty and trust has become a competitive advantage for banks.
Sutherland Global Services’ Niket Patankar describes ways to make sure your bank is entirely focused on customers.
Capture Gen Z borrowers for a lifetime of potential borrowing through quick and cost-efficient tactics.
Banks like USAA find that “gamification” can create loyal customers and happy employees.
Connecting with the right digital advisory solution allows banks to focus on customer relationships.
The banking industry could improve its reputation with a few customer-friendly changes.
Read the full transcript of Bank Director’s conversation with Bank of America CEO Brian Moynihan.
Many banks are engaging in activities that don’t create loyal customers. Joe Bartolotta of Eastern Bank explains which behaviors your bank should avoid, and actions that generate loyalty.
Tailoring rewards to incentivize long-term behavior instead of one-time actions is a recipe for success.
There are ways technology can combat these common complaints and even help ameliorate the ethical lapses that have tarnished banking.
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